• Home
  • Operation Storyteller
  • HQ Report
  • Uncorked
  • Raise a Glass
  • Tank Talk
  • Hot off the Vine
  • Concept Focus
    • All
    • Big Night
    • Finding Vino
    • What's at Steak?
    The Original Cool, The Palm

    The Original Cool, The Palm

    Cami Lehmann, Maggiano’s Director of Marketing

    Cami Lehmann, Maggiano’s Director of Marketing

    Truluck's Houston

    Dave Mattern, Managing Partner & Beverage Director, Truluck’s

    Bretton Lammi, Director of Beverage, Eddie Merlot’s

    Bretton Lammi, Director of Beverage, Eddie Merlot’s

    Kevin Bratt, Concept Wine Director, Joe’s Stone Crab

    Kevin Bratt, Concept Wine Director, Joe’s Stone Crab

    Fleming’s Steakhouse, When Steak Meets Wine

    Fleming’s Steakhouse, When Steak Meets Wine

    The Origins & Evolution of the American Steakhouse

    The Origins & Evolution of the American Steakhouse

    Trending Tags

    No Result
    View All Result
    • Home
    • Operation Storyteller
    • HQ Report
    • Uncorked
    • Raise a Glass
    • Tank Talk
    • Hot off the Vine
    • Concept Focus
      • All
      • Big Night
      • Finding Vino
      • What's at Steak?
      The Original Cool, The Palm

      The Original Cool, The Palm

      Cami Lehmann, Maggiano’s Director of Marketing

      Cami Lehmann, Maggiano’s Director of Marketing

      Truluck's Houston

      Dave Mattern, Managing Partner & Beverage Director, Truluck’s

      Bretton Lammi, Director of Beverage, Eddie Merlot’s

      Bretton Lammi, Director of Beverage, Eddie Merlot’s

      Kevin Bratt, Concept Wine Director, Joe’s Stone Crab

      Kevin Bratt, Concept Wine Director, Joe’s Stone Crab

      Fleming’s Steakhouse, When Steak Meets Wine

      Fleming’s Steakhouse, When Steak Meets Wine

      The Origins & Evolution of the American Steakhouse

      The Origins & Evolution of the American Steakhouse

      Trending Tags

      No Result
      View All Result
      The Mark Wine News
      No Result
      View All Result

      The Original Cool, The Palm

      by Lisa Gmur, CSW
      April 15, 2021
      in Concept Focus, What's at Steak?
      the-palm-logo

      The reputation of the Steakhouse as a whole is one that has always leaned a little older, more establishment and of a certain status. Typically, a place of celebration, whether it’s a graduation, a birthday, anniversary or work party. Prime steak has often been thought of as a luxury item and a steakhouse a status symbol dining establishment.

      For this installment of “What’s at Steak,” we talked with Landry’s James Hamilton, Sr. Vice President & Chief Operating Officer and Scott Tarwater, Corporate Director of Wine about The Palm restaurant chain, something they recently acquired. (Landry’s owns several other steakhouse chains including Morton’s, Mastro’s and Del Frisco’s).

      James Hamilton, Sr. Vice President & Chief Operating Officer

      The Mark Wine Group

      What's the story you'd like everyone to know about The Palm?

      James Hamilton

      The Palm is a true example of “The American Dream,” and is a dining tradition that has been passed down for generations. In 1926, two Italian immigrants opened an Italian restaurant on Second Avenue in New York City, where local cartoonists would draw caricatures on the walls of the restaurant in exchange for dinner. The Palm originally did not offer menus, so any dish that was requested by a guest is what was prepared. One day, a guest requested a steak, so John Gazzi simply walked across the street to the butcher, and from that moment, the first “White Tablecloth” steakhouse in America was born.

      In the 1960s, George Bush Sr. became a regular patron of The Palm while serving for the United Nations, and asked Wally Ganzi if he would open a location in Washington D.C., where he would begin working in the next year. Ganzi and his family moved to D.C. to open the second location, and this began The Palm’s expansion from coast to coast.

      Since the opening of the first location, The Palm has maintained its commitment to meet all of its guests’ requests, which the restaurant was born.

      Scott Tarwater

      In addition to what James said, The Palm was recently recognized as the single best steaks offered in a steakhouse chain in America (several of our concepts made the top ten, but The Palm won overall best. (Mashed.Com)

      Scott Tarwater, Corporate Director of Wine

      The Mark Wine Group

      Wow! That’s pretty cool. So, what really differentiates The Palm from other Steakhouses?

      James Hamilton

      The Palm is the first Italian steakhouse that offers heritage recipes stemming from Parma, Italy. Whether guests are meeting old or new friends, closing business deals, or celebrating family milestones, The Palm is a restaurant where guests have the opportunity to relax while also enjoying high-end steakhouse and seafood fare, hand crafted cocktails, and Award-Winning wines in a “speak easy,” clubby ambiance. 

      Scott Tarwater

      To enhance the ambiance James spoke on the interior features caricatures abound, on nearly every wall, a fascinating tour as you walk through and see each one. Every location has a different set, and still adding them as we speak.

      The Palm's legendary tradition of caricatures originated in 1920s New York

      The Mark Wine Group

      Definitely one of our favorite things about The Palm. If you had to describe The Palm in one word or phrase what would it be?

      James Hamilton

      The Original Cool.

      The Mark Wine Group

      Do you have a favorite “go to” food and wine match?

      James Hamilton

      The 48 oz Prime Porterhouse steak, sliced table side, with our Lobster Gnocchi is a delicious combination, and pairs nicely with any of our big Cabernet Sauvignons or Bourbons.

      Scott Tarwater

      My recommendation is the 26oz bone in ribeye, with one of The Mark Wine Group's bold, in your face California Cabs, with sides of scalloped potatoes, and wild mushroom.

      Educated Guess Napa Cabernet pouring by the glass at The Palm

      The Mark Wine Group

      Is there one grape varietal that you think everyone should try?

      James Hamilton

      I wish more people tried the Barbera Grape from the Piemonte Region of Italy. It is beautifully suited to a wide variety of food styles from the obvious (Italian) to the not so obvious of good old fashioned steak. The Barbera has nice weight on the palate, dark fruit aromas and flavors and a silky, polished mouthfeel. I think it is similar in a lot of ways to a well-made American merlot.

      The Mark Wine Group

      Can’t beat that traditional combo and we have a fabulous one; our Pertinace Barbera D’Alba currently by the bottle on your wine list. The Palm does a lot of wine events and promotions. How do you decide on these?

      Pertinace Barbera d'Alba by the bottle at The Plam

      James Hamilton

      To start our vast network of relationships, always helps us stay current, and on point to trends. We tap into these relationships to explore their capabilities with virtual events, live events and often find a seasonal tie in, for our marketing teams to enhance. We are always looking for experiential events, and the opportunities are boundless.

      The Mark Wine Group

      How important are these wine events to The Palm?

      James Hamilton

      As mentioned above, we aim to provide an experience that can’t be found or curated without our expertise and vast network of winery contacts. Wine events are vital to our sales, but most importantly, they provide the guests with a few hours away from everyday life to relax and enjoy a memorable night out. Guests, from the baby boomers to the millennials want more than just dinner, they want and enjoy being educated, being entertained and more and more being a part of a movement especially if we tie the events to a charitable quotient, like Breast Cancer Awareness, CORE which helps feed out of work restaurant industry people.

      The Mark Wine Group

      The Palm is pretty famous for its cellar and celebrities.  Any fun stories?

      James Hamilton

      Oh absolutely! From movies being filmed in D.C. with Jack Nicholson and Meryl Streep to Jon Bon Jovi singing “Happy Birthday” to a Jersey girl in Vegas to Kobe Bryant’s 81 Olives commercial to Fred Astaire dancing on the bar in West Hollywood during the restaurant’s opening, and many more – There are too many legendary stories to narrow down to simply one, but The Palm has seen it all.

      Scott Tarwater

      My favorite fun fact is that several “family” portraits have been adjusted to reflect new wives or husbands.

      The Mark Wine Group

      Ahhh……kinda wondered about that. If we didn’t know, now we do.

       
      Lisa Gmur, CSW
      The Mark Wine Group
      “Ambassador of Buzz” – PR & Communications
       
      Tags: James HamiltonLandry'sScott TarwaterVolume 11.2What's at Steak?
      Previous Post

      Cami Lehmann, Maggiano’s Director of Marketing

      Next Post

      King Estate’s, Brent Stone, Vow of Authenticity

      Related Posts

      Cami Lehmann, Maggiano’s Director of Marketing

      Cami Lehmann, Maggiano’s Director of Marketing

      April 12, 2021
      Truluck's Houston

      Dave Mattern, Managing Partner & Beverage Director, Truluck’s

      February 25, 2021
      Bretton Lammi, Director of Beverage, Eddie Merlot’s

      Bretton Lammi, Director of Beverage, Eddie Merlot’s

      November 16, 2020
      Kevin Bratt, Concept Wine Director, Joe’s Stone Crab

      Kevin Bratt, Concept Wine Director, Joe’s Stone Crab

      November 11, 2020
      Fleming’s Steakhouse, When Steak Meets Wine

      Fleming’s Steakhouse, When Steak Meets Wine

      November 11, 2020
      The Origins & Evolution of the American Steakhouse

      The Origins & Evolution of the American Steakhouse

      November 11, 2020
      Next Post
      King Estate’s, Brent Stone, Vow of Authenticity

      King Estate's, Brent Stone, Vow of Authenticity

      Categories

      • Big Night
      • Concept Focus
      • Finding Vino
      • Hot off the Vine
      • HQ Report
      • Operation Storyteller
      • Raise a Glass
      • Tank Talk
      • Uncorked
      • What's at Steak?

      Topics

      Big Night California Cami Lehmann Cline Concept Focus Finding Vino Gaslighter Rose Goose Ridge Winery Hot off the Vine HQ Report James Hamilton Jeremy Leffert Josh Barone King Estate Landry's Long Meadow Ranch Maggianos Marcus Voglrieder Napa Valley Operation Storyteller Pacific Highway Raise a Glass Roots Run Deep Scott Tarwater Seven Ranchlands SSP America Tank Talk Tooth & Nail Trulucks Uncorked Vintage Point Volume 9.2 Volume 9.3 Volume 9.4 Volume 10.1 Volume 10.2 Volume 10.3 Volume 11.1 Volume 11.2 Volume 11.3 Volume 11.4 Volume 12.1 Volume 12.2 Washington What's at Steak?

      Recent News

      • Farmstead The Story Behind the Wines
      • Lazy Dog Restaurant, Director of Bar Strategy & Marketing, Laura LaVigne
      • Dobbes Family Estate Making Wine & Giving Back

      Category

      • Big Night
      • Concept Focus
      • Finding Vino
      • Hot off the Vine
      • HQ Report
      • Operation Storyteller
      • Raise a Glass
      • Tank Talk
      • Uncorked
      • What's at Steak?
      • Home
      • Operation Storyteller
      • HQ Report
      • Uncorked
      • Raise a Glass
      • Tank Talk
      • Hot off the Vine
      • Concept Focus

      © 2021 The Mark Wine Group - A quarterly news magazine that brings you coast-to-coast coverage of everything wine.

      No Result
      View All Result
      • Home
      • Operation Storyteller
      • HQ Report
      • Uncorked
      • Raise a Glass
      • Tank Talk
      • Hot off the Vine
      • Concept Focus

      © 2021 The Mark Wine Group - A quarterly news magazine that brings you coast-to-coast coverage of everything wine.